Ever wanted to commission nationwide polling but found it too expensive?
The Solution is to take part in one of UMR's regular Omnibus Surveys, where your suite of questions can be added to what we are already putting into the field. Running regularly, clients
use our Omnibus survey as a cost effective research tool when they want to
gauge nationwide views about virtually any social, commercial or political
topic. Modules for several clients are run in the survey, so an array of
demographic questions is shared and the overall cost to each client is greatly
reduced. And because it is almost constantly in the field, critical issues or
indicators can be tracked, for instance, to measure the success of a campaign.
Australia
We
conduct over 1000 telephone interviews with Australians aged 18 and over. The sample
is fully national and random and we cross-tabulate responses by the following
standard demographics:
Age
Gender
State
Income
City/regional
Vote
Many
results from UMR's omni poll have been featured in major newspapers (like The
Sydney Morning Herald and The Australian) in recent years, often on page one.
Back "Our knowledge, judgement
and experience allow decision-makers and leaders to gain insights into the mood
and mindset of the nation (by segment) and to build effective strategies and
campaigns that enhance their objectives."
John Utting, Managing
Director
332 - 334 Oxford Street, Bondi Junction, Sydney 2022 Australia - Copyright UMR 2008 T +61 2 9386 1622 F +61 2 9386 1633 Eoffice@umr.com.au
